Q4 2023 Performance of Top Theme Parks Apps on iOS in Australia

As the final quarter of 2023 wraps up, we at Sensor Tower have taken a close look at the performance of top theme park apps on the iOS platform in Australia. Our data provides an intriguing look at how these apps have fared in terms of downloads and weekly active users.

The Village Roadshow Theme Parks app showed a fluctuating trend in downloads, starting with approximately 6.7K in the last week of September and peaking at around 7.3K towards the end of December. Weekly active users mirrored this pattern, with a starting point of roughly 31K and rising to about 32K in the same period.

For the Tokyo Disney Resort App, downloads began at nearly 2K and experienced a steady increase, reaching close to 3K by the holiday season. The app's weekly active users also grew from around 3.9K to over 5.8K, showing a consistent upward trajectory through the quarter.

NBCUniversal Media, LLC's Universal Studios Japan app maintained a steady pace in downloads, starting from approximately 2K and climbing to over 2.2K. Active user engagement showed a similar trend, increasing from around 2.9K to just over 3.2K weekly users.

The Disneyland® app by Disney presented a notable performance with weekly revenues starting at $651 and seeing a dip mid-quarter before ending at $235. Downloads for this app began at around 1.2K, dipping slightly in October but rebounding to over 1.6K by Christmas week. Active users for the Disneyland® app were about 3.2K at the quarter's start and increased to nearly 3.7K.

Lastly, the Universal Studios Hollywood™ app showed initial downloads of nearly 700 and a rise to around 730 by December's end. Weekly active users started at approximately 1.4K and rose to almost 1.4K, indicating a modest but positive increase in user engagement through the quarter.

For more detailed insights and analysis on the performance of these apps and others in the theme park category, Sensor Tower's comprehensive data platform is the go-to resource.